Amos
CEO
Leads the company, its business activities and development.
Management & department leads
Meet the people who lead our departments and teams, connecting every stage of the work.
01
Leadership, people & finance
Reut
Human Resources Manager
Oversees human resources and supports employees across the company.
Shimon
Finance Manager
Leads financial operations and control, including financial oversight of imports.
02
Sales, product development & customer relations
Tomer
Sales & SPARTA Product Development Manager
Leads sales and customer support, alongside SPARTA equipment development and production coordination.
Shai
Sales Manager
Leads sales and customer support, matching equipment and solutions to each project.
Dikla
Customer Retention & Relations Manager
Leads ongoing customer relationships and support for evolving customer needs.
03
Marketing, planning & design
Tamir
Marketing & Planning Manager
Leads two teams across marketing, planning, design and visualisation — from company publications to customer space planning.
04
Procurement, operations & logistics
Orit
Procurement & Imports Manager
Oversees procurement, supplier relationships and import documentation.
Eli
Operations, Delivery & Transport Manager
Leads operations and international and domestic transport teams, coordinating equipment transport and delivery to customers.
Slava
Logistics Centre Manager
Oversees the logistics centre and its teams, including incoming goods, container unloading, warehouse management and preparation for distribution.
05
Installation, finishing & service
Barak
Installation & Finishing Manager
Leads three teams installing fitness equipment, rubber flooring and training rigs, and carrying out the finishing work associated with these installations.
Oren
Technical Service Manager
Leads three technician teams providing service, maintenance and repairs, supporting customers after installation.